A product design leader who builds teams, systems, and outcomes.

I lead product design at the intersection of strategy, research, and craft. Over 15 years, I've built and directed teams across UX research, information architecture, design, and content strategy, working across enterprise software, SaaS products, and complex digital transformation efforts.

I believe the best design work comes from genuine collaboration. When teams develop a shared understanding of the business, the users, and the constraints they're working within, the evidence to make good decisions tends to emerge naturally. My job is to build the environment where that happens, and to connect it to outcomes the business actually cares about.

I'm actively engaged in how AI is reshaping design practice, not as a curiosity, but as a working problem. I'm currently building a set of agents and governance policies for how our team approaches research synthesis, design system development, and tool selection. The goal is straightforward: enhance what skilled designers can do, not automate them out of the work. That same thinking informed my work helping John Deere develop the agent authoring UI and framework that underpins their internal AI tooling.